Optimize your sales for meetings, incentives, conventions and events.

Exploit your existing webpage – with customice the online-configurator for MICE, stand-alone or seamlessly interfacing state of the art property management systems (PMS)


Online booking of individual rooms directly on a hotel’s website are common and indispensable for both, guests and hoteliers!  But why don’t we have online booking engines for meetings, incentives, conventions and events there?


customice is an out-of-the box, intelligent, visual online configurator and booking engine for events (MICE) – seamlessly integrated into your web appearance – state-of-the-art, intuitive, easy and user friendly!


Optimize your sales processes and the customer experience of your event services using a fully integrated event configurator! Start your MICE sales “powered by customice” within weeks.


customice supports your sales processes and optimizes your customer experience.
With customice you push your MICE sales onto the next level.

  • Get more attention on your event capabilities
  • 24/7 real time availability, overview & check
  • Instant price information and offers
  • Direct bookings / qualified requests
  • Provide all information necessary for an event booking directly on your webpage
  • Encourage webpage visitors to become potential event customers
  • Use upsell opportunities
  • Increase website traffic


  • Start configurator

    Start configurator

  • Choose meeting rooms

    Choose meeting rooms

  • Book catering services

    Book catering services

  • Booking / Request overview

    Booking / Request overview

Both applications, the customice configuration engine and the customice administration are implemented as progressive web applications (PWA) based on newest web technologies. Get an idea yourself – we are happy to activate an account on one of our online demo systems for you.



  • Property configuration

    Property configuration

  • Configuration of meeting rooms

    Configuration of meeting rooms

  • Configuration of services

    Configuration of services

  • (Group) bookings

    (Group) bookings

  • Availability overview

    Availability overview


During a startup project within the hotel industry we identified the lack of online booking capabilities and appropriate solutions within the MICE sector. The idea of customice was born.

Today customice is one of our “ventures” where we leverage our know-how and experience to support our partners and to realize trendsetting business ideas.

Since this year customice is offered as a stand-alone solution too. There is no need for a property management system in the backend anymore. With it’s own backend customice is also an option for event locations without any hotel context – even generic configuration solutions of any kind are possible now.

Currently and with focus on the hospitality industry we are working on extended sales & catering and group booking functionality in our customice administration application.

In the next months customice will be able to visualize meeting configurations on the fly using an Unity3D powered online rendering service. 


These are our business and implementation partners in the area of hospitality solutions.

Within  our “ventures” division we leverage our know-how and experience to support our partners and to realize trendsetting business ideas. customice is our first BITS venture based on our own application framework which is ready for the market.

Open Hospitality Cloud

apaleo’s open PMS platform gives forward-thinking hotels the freedom to connect the technology they need to run their business without integrations pains or extra fees. Aas a partner application customice is availiable in the apaleo app store.

In close collaboration with apaleo we are currently developing a group booking application for apaleo.

Hotellistat offers an all-in-one market and big data analytics systemfor hotels and their markets, starting from simple price charts up to complex positioning analytics in the fields: pricing, business intelligence, reputation, social media and web&e-commerce.
Modern big data analytics of your hotel market allow you to find the ideal pricing and market positioning of your hotel!


customice GmbH (Ltd.) is an owner-operated IT service company located in Munich.

customice GmbH (Ltd.) as a 100% subsidiary of Telum GmbH, BITS 


Please feel free to get in touch – we are happy to schedule a call or a free demo session with you.

Contact form

Contact information

Welfenstraße 22
81541 München

+49 (89) 121 585 77